Cleveland Cavaliers and Stratus Team Up to Transform Rocket Mortgage FieldHouse with Innovative Branding Partnership
Cleveland – The Cleveland Cavaliers have announced a new partnership with Stratus, a renowned brand implementation company headquartered in Mentor, Ohio. This collaboration marks Stratus as the “Official Brand Implementation Partner of the Cleveland Cavaliers” and includes the entitlement of the Founders Level at Rocket Mortgage FieldHouse, which will now be known as the Stratus Founders Level.
Stratus will bring its extensive expertise in signage creation, brand design and digital upgrades to enhance the fan experience at Rocket Mortgage FieldHouse. The partnership aims to elevate the branding of both the Cleveland Cavaliers and their partners throughout the venue.
“We are thrilled to announce this exciting partnership with Stratus, a company that shares our vision for innovation and community engagement,” said Antony Bonavita, Executive Vice President and Chief Venues and Development Officer for Rocket Mortgage FieldHouse and the Cleveland Cavaliers. “The Stratus Founders Level will not only enhance the fan experience with cutting-edge design and digital upgrades but also reflect our joint commitment to giving back to the community through initiatives like our collaboration with the Greater Cleveland Food Bank. This partnership is a testament to our ongoing efforts to elevate the Rocket Mortgage FieldHouse experience for all who visit.”
In addition to branding enhancements, this partnership underscores a shared commitment to community engagement. Twice a year, employees from both Stratus and the Cavaliers will participate in a food-packing initiative with the Greater Cleveland Food Bank, reflecting both organizations’ dedication to philanthropy.
“We are so looking forward to taking this next step with the Cleveland Cavaliers and becoming an official partner. Being a fan and a suite holder for many years, we’ve built deep relationships within the Cavs organization and are excited to expand on the work and impact we can make together,” said Tim Eippert, CEO of Stratus.
The Stratus Founders Level and other updates at Rocket Mortgage FieldHouse will be unveiled throughout the season, promising an enhanced experience for all fans.
ABOUT CLEVELAND CAVALIERS
The Cleveland Cavaliers, founded in 1970, are a professional basketball team in the NBA’s Eastern Conference. The Cleveland Cavaliers won the NBA Championship in 2016 while also taking the Eastern Conference crown in 2007, 2015, 2016, 2017 and 2018. Known for their community support, workplace diversity and local economic impact, the team plays at Rocket Mortgage FieldHouse in downtown Cleveland, Ohio. Both the Cavaliers and Rocket Mortgage FieldHouse are part of Rock Entertainment Group, the umbrella entity of sports and entertainment properties under the Dan Gilbert ROCK Family of Companies. The Cavaliers and Rocket Mortgage FieldHouse provide fans with the best experience in the NBA with an extensive and stunning array of amenities, technology and signature, electrifying game presentation. Dan Gilbert is Chairman of the Cleveland Cavaliers. Nic Barlage is the Cavaliers, Rocket Mortgage FieldHouse and Rock Entertainment Group CEO, and the Cavaliers team is led by President of Basketball Operations Koby Altman, General Manager Mike Gansey and Head Coach Kenny Atkinson.
ABOUT STRATUS
Stratus is a leading brand implementation and facilities services company offering signage solutions, energy services, repair and maintenance programs, and refresh and remodel capabilities across 50 states and 24 countries. With more than 50,000 projects completed annually, the Company provides versatile solutions for some of the world’s largest and most recognized brands. Headquartered in Mentor, Ohio, Stratus has additional operations centers in Illinois, Texas, Florida, and New Jersey and production facilities in Texas, South Carolina, and Illinois. Stratus is a portfolio company of Vestar Capital Partners. For more information, please visit www.onestratus.com.
Media Contact
Daijha Johnson
Djohnson@cavs.com
